Airport Tips

I created and edited this high-reach video series, showing secret and helpful tips in airports across the country.

  • 2.5M+ Views

  • 3.40% Avg. Engagement Rate

  • +10k Net New Followers

$20 City Guides

Challenge: Can you visit the most popular travel destinations in the world for $20 (or local currency equivalent) or less?

Create, produced, and edited series.

  • 10M+ Views

  • 2.60% Avg. Engagement Rate

  • +50k Net New Followers

@lonelyplanet A day in NYC on less than $20. How do you think I did? #travel #lonelyplanet #traveltok #budgettravel ♬ original sound - Lonely Planet
SEO on Tiktok

TikTok is a search engine, not a social media platform. Creating content that people will search for may not lead to instant viral hits, but will continue to drive thousands of views week-over-week. This strategy is what led to me creating the “Best Things to Do In…” series. This series continues to drive growth for Lonely Planet today.

  • 1.8M+ Views

  • 2.41% Avg. Engagement Rate

  • +100k Net New Followers

@lonelyplanet Best things to do in Ho Chi Minh, Vietnam #travel #bestthingstodo ♬ original sound - Lonely Planet